I don't know how much R & D went into Fusion, and P & G wishes it probably didn't. But I am sure it was a cast of thousands of highly trained razor boffins, and I am sure they examined every possible permutation of razor and chin before coming up with the genius idea: add another blade!I have the feeling there will be many more cynical comments about the 5-blade Fusion soon.
Monday, September 19, 2005
Snarking the Fusion
In case my previous post on the Gillette Fusion wasn't snarky enough, the Independent chimes in with their own comments about the newly-announced razor system.
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7 comments:
I think they added the extra 5th blade because you get to shave more hair with one stroke and also it will actually increase the life of your blade.
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Wow, a 5-blade razor back in '05! Talk about overkill! Makes me think of perfecting the pixelated players in Retro bowl – sometimes less is more. I wonder if they considered user experience over sheer blade count? The Independent's cynicism is well-placed. Wonder if P&G regrets pushing this so hard.
Haha, yeah, the relentless march of the blades! It's funny how they keep trying to "innovate" with something so simple. I wonder what the limit is – are we going to end up with a razor that looks like some kind of futuristic torture device? Reminds me of those over-the-top gadgets you see advertised, promising to solve problems that don't really exist. Thinking about all those blades clustered together, I almost imagine some kind of wild, crazy cattle 3d rendering trying to escape that tiny plastic housing. It's shaving, not rocket science! I guess marketing can make anything sound revolutionary.
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